Exhibition stands play a crucial role in your brand marketing. It exposes a brand to its potential audience and decision-makers which leads to business success. A well-crafted stand design always attracts the attendees. So it’s important to select the right one for your exhibition, it can be rented or purchased.
However, it completely depends on you whether you want to rent or buy but there are a lot of factors which you need to consider before making your decision. We prepared an easy guide for you to help out in this process.
If you go for the exhibition stand rental then you get fully-fledged services from management. From installation to dismantling all the work is done by them seamlessly. Even a dedicated project manager will be with you throughout the process for a smooth execution.
Purchasing a stand gives you more freedom in terms of transporting, building, and dismantling it. No other person will interfere in any process, which means you do not have to depend on anyone for your stand.
Budget is the most important part of this process as not everybody works on the same finance. Renting a stand is more cost-effective than buying one depending on the shape and size. Overall rental ones provide you with stress-free exhibiting.
Buying s stand includes various charges such as factoring construction, designing, items of furniture, and accessories. It looks expensive but in reality, it’s a long-term investment if you are a regular exhibitor. Buying one reduces the need to spend money on every exhibit and you can use the same stand for a longer period.
In the exhibition industry need for sustainable practices raised as a growing concern. Focusing on eco-friendly items such as aluminum, bamboo, and biodegradable fabrics when selecting a booth is not only beneficial for exhibitors but also for the environment. Trade show booth rentals significantly reduce waste these stands can be used by numerous exhibitors over the years.
Exhibit rentals have the feature of the redesign you do not need to be stuck on the same design on every occurrence. You can mold it according to your needs such as its structure, design, graphics, and any other elements. Rentals offer the ultimate flexibility.
You can avoid the need to buy or rent a new one by updating your existing stand. Just update the graphics, add more standing space, or change parts of integrated designs to refresh your exhibit according to your products and services.
For international exhibitors who are not living in the same country exhibit rentals are a perfect choice as these rentals save you from the cost of logistics, transportation, and storage which you have to bear in an owned one. Costing of these things can be remarkably high. These logistical fees quickly offset the perceived cost savings that a purchase provides.
If an organization is not a regular exhibitor then exhibition stand rental is the right choice for them. As it provides more diversity and freedom to modify also healthier for your pocket. Additionally, you can test renting booths exhibiting styles, layouts, and elements before selecting the one.
The crucial aspect of buying is that a stand only begins generating a return on investment after it has been put to use for 3-5 events. In the analysis, it is possible to determine the return on investment for stands based on the price at which the stands were first purchased and the extent of their usage.
You can also resale the stans but not in their original value. Customized trade show booth rentals have lesser resale value as their furniture, accessories, graphics, and all the elements are designed according to a particular brand that may have no use to other businesses.
Hiring | Buying | |
COSTING | Less | More |
DESIGN FLEXIBILITY |
Customizable display design | Cannot Customise |
FREQUENCY OF USE | not able to use it regularly | can be used frequently |
SHIPPING EXPENSES | lower charges | Higher charges |
MAINTENANCE | No need | Requires |
EVENTS | not for multiple events | long-term usage |
We recommend you first understand your requirements and choose accordingly. Your booth is the identity of your brand through which you discover the potential audience and build connections with business leaders. Exhibition stand rental or purchase whatever you want for your business a perfect exhibition stand builder like Sensations Worldwide will assist you in this and provide you with a remarkable experience.
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